Posted on February 9, 2009 by joeadamfry
I was told this morning by one of the professors at my University that she’d used me as an example in a seminar…as ‘an organisational ethnographer who dressed appropriately to study advertising agencies and creative businesses’…and told me ‘not to be offended’. I don’t think I was; it’s a compliment in a way I suppose [...]
Filed under: Digital Advertising Creativity, Uncategorized | Tagged: Ad, Advertising, Agency, Appearance, Client, Creativity, Culture, Digital, Ethnography, Impression Management, Management, Organisational, Organizational | 6 Comments »
Posted on February 3, 2009 by joeadamfry
This is a ‘fail’ from failblog: illustrating nicely how ads are defined by their context…
Filed under: Digital Advertising Creativity, Tools | Tagged: Ad, Advertising, context, fail, fail blog, hotel.com, hotel.com ad | Leave a Comment »
Posted on February 1, 2009 by joeadamfry
“Flow is the mental state of operation in which the person is fully immersed in what he or she is doing by a feeling of energized focus, full involvement, and success in the process of the activity”.
According to Csíkszentmihályi, flow is this state achievable in work or play, characterized by the following seven requisites:
1. One [...]
Filed under: Digital Advertising Creativity | Tagged: Ad, Advertising, Agency, Creativity, Csíkszentmihályi, Culture, Digital, Flow, Management, Motivation, Organisation, Organization | 1 Comment »
Posted on January 27, 2009 by joeadamfry
This is a paper I’m writing at the moment. Was looking for any thoughts.
Specifically it looks at managing the Creative Process with regard to Boundaries, Ownership and Expectations. That is, ‘boundaries’ between individuals / disciplines / strategies / organisations / cultures, and the ‘boundary objects’ linking them; ‘ownership’ as in how vested individuals or organisations [...]
Filed under: Uncategorized | Tagged: Ad, Advertising, Agency, Boundaries, Client, Creative, Creativity, Expectations, Management, Marketing, Organisation, Ownership, Process | 2 Comments »
Posted on January 26, 2009 by joeadamfry
Yes, it’s funny and weird and quirky and different and gets people talking and you can love it or hate it and whatever. I don’t think that I get to say anything, without being branded a hypocrite though, seeing as I’m blogging about it. It’s just that I think I want [...]
Filed under: Blogging, Digital Advertising Creativity | Tagged: Ad, Advertising, Cadbury, Creativity, Eyebrows, Fallon, New Cadbury Ad | Leave a Comment »