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May and June have been pretty busy. Here’s some of the stuff I’ve been up to:
DELIVERING CREATIVITY
Series of Papers on Delivering Creativity: Coming Soon
I’ve written a series of four papers around the topic of Delivering Creativity in an Advertising Creativity context, as a combined piece of PhD/Organisational Ethnography/Consultancy work. This has taken up the largest [...]
Filed under: Blogging, Digital Advertising Creativity | Tagged: Advertising, Bobby McFerrin, Creative, Creativity, Delivering Creativity, Digital, Music, Rock Werchter, Southbank Centre, Wagtale | Leave a Comment »
Chris Hackley, Professor of Marketing at Royal Holloway, recently asked me to feature his article on UK TV Product Placement on joeadamfry.com. I’d just finished eating a delicious DOMINO’S PIZZA and a refreshing can of COCA-COLA, and had some spare time (checking on my CASIO watch) before using my iPHONE to check my EBAY to [...]
Filed under: Digital Advertising Creativity | Tagged: Advertising, Chris Hackley, Creativity, Marketing, Product placement | 4 Comments »
iPhorest, now available on the App store, means that users can now ‘activate a seedling both virtually and physically’ by downloading the app, growing a tree on their phone, and also as a result have the company behind the app, iPhactory, in conjunction with The Conservation Fund, plant a tree in real life and subsequently [...]
Filed under: Digital Advertising Creativity, Tools | Tagged: Advertising, App, Apple, Augmented Reality, Creativity, Digital, iPhone, iPhorest, Plant, Tree | Leave a Comment »
I was told this morning by one of the professors at my University that she’d used me as an example in a seminar…as ‘an organisational ethnographer who dressed appropriately to study advertising agencies and creative businesses’…and told me ‘not to be offended’. I don’t think I was; it’s a compliment in a way I suppose [...]
Filed under: Digital Advertising Creativity, Uncategorized | Tagged: Ad, Advertising, Agency, Appearance, Client, Creativity, Culture, Digital, Ethnography, Impression Management, Management, Organisational, Organizational | 6 Comments »
It seems maybe pointless to say this on the blog itself, but it is nice to mention. I bought joeadamfry.com today for £10.40 for the year, which seemed reasonable and stops anyone else from buying it. Coincidentally, my previous design portfolio site (http://www.joefrydesign.com) is presently parked, and so I thought I could easily open up [...]
Filed under: Blogging | Tagged: Advertising, Blog, Blogging, Blogs, Design, Domain, Joe, Joe Fry, Portfolio, URL | Leave a Comment »
This is a ‘fail’ from failblog: illustrating nicely how ads are defined by their context…
Filed under: Digital Advertising Creativity, Tools | Tagged: Ad, Advertising, context, fail, fail blog, hotel.com, hotel.com ad | Leave a Comment »
“Flow is the mental state of operation in which the person is fully immersed in what he or she is doing by a feeling of energized focus, full involvement, and success in the process of the activity”.
According to Csíkszentmihályi, flow is this state achievable in work or play, characterized by the following seven requisites:
1. One [...]
Filed under: Digital Advertising Creativity | Tagged: Ad, Advertising, Agency, Creativity, Csíkszentmihályi, Culture, Digital, Flow, Management, Motivation, Organisation, Organization | 1 Comment »
This is a paper I’m writing at the moment. Was looking for any thoughts.
Specifically it looks at managing the Creative Process with regard to Boundaries, Ownership and Expectations. That is, ‘boundaries’ between individuals / disciplines / strategies / organisations / cultures, and the ‘boundary objects’ linking them; ‘ownership’ as in how vested individuals or organisations [...]
Filed under: Uncategorized | Tagged: Ad, Advertising, Agency, Boundaries, Client, Creative, Creativity, Expectations, Management, Marketing, Organisation, Ownership, Process | 2 Comments »
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